Business Intelligence is an extremely complex and complicated concept. Even the most advanced developers and data scientists can’t always wrap their analytical minds around everything that’s involved in BI. This why so many “average” users shy away from BI tools.
Most organizations have adopted complicated BI systems that cater to those power users—the data science professionals who dream about structured and unstructured data and speak a language that non-technical people can’t understand. This leaves the company beholden to IT pros to generate even simple reports, and it leads users to believe that they need highly-technical knowledge in order to access and use the data they need to get the job done.
In recent years, however, there has been a push to “democratize” BI, putting the power back in the hands of the typical end user. The philosophy is simple: why should you need technical knowledge to be able to rock business intelligence? If you have the skills to work with the data you receive from developers, why can’t you access it yourself?
Some providers have done a good job of leveling this playing field, while others claim to, but miss the mark. Developing a truly user-friendly BI solution that is accessible to the average user while remaining secure is a tall order. Taking complex data sets and allowing users to visualize them simply and efficiently is often a concept that is easier to imagine than to put into play.
Understanding the Needs of the User
In order to evaluate a tool to determine whether or not users will actually need tech knowledge to navigate the system and use it in meaningful ways, decision-makers must understand the needs of the end-user. No two users will utilize BI in the same way. Everyone’s needs and priorities are different.
Many decision makers tap into the IT team when selecting a BI tool, leaving end-users out in the cold. After listening to those with advanced knowledge, executives may believe that there is no such thing as a user-friendly BI solution.
At 5000fish, we saw this disconnect and decided to do something about it. We looked at both ends of the spectrum – the power users, who we like to call “Data Ninjas,” as well as the typical end-user. We took the time to create a tool that integrates with existing systems and gives developers the power to brand and customize it. At the same time, we wanted non-technical users to feel comfortable navigating the system. We know that everyone needs information quickly, and when an entire organization has to rely on the IT team in order to get critical information, it only serves to stifle productivity.
You do not need tech knowledge to rock business intelligence, but only if you have the right tools in place. If you want to put the power into the hands of the user without sacrificing security or functionality, please login to our example Yurbi site and see for yourself. We’d love to introduce you to Yurbi, our flexible and cost-effective solution that can help both developers and end users focus on business strategy. Data can only be powerful if it gets to the right people at the right time. We’ll help you get there.